A question that I used to hate seeing posted on social media forums was “does anybody know where I can find a REASONABLY PRICED photographer?“ To me that question implied that a lot of photographers are over-priced for what they offer. That question doesn’t have any hint of the customer looking for value. Photography isn’t
Investing time and money in creating a great brand from the beginning can help ensure a new business’s success. But what if you have been in business for a while already? How do you know when it’s the right time to rebrand or if it’s even necessary? The majority of the time, when a new
What’s your specialty? Do you even have one? Perhaps you’re a massage therapist that specializes in prenatal massage. Maybe you’re an accountant that specializes in servicing the health & wellness industry. Are you an Electrician that specializes in home entertainment room lighting and design No matter what your industry is, no matter what your business
Business owners and entrepreneurs are a special bunch of motivated people. It takes a lot of guts to start a business and a lot of fortitude to keep it running and growing successfully. However, for some reason, the same group of people also seem to forget to take time out to celebrate. I’m not talking
Last week I was having a conversation with a potential client. When I asked them how they were planning on marketing their services in the future they gave me an answer that I thought was downright crazy. They told me that their business won’t need marketing, they’ll get business through word of mouth marketing and
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